FOR IMMEDIATE RELEASE

CONTACTS: Nancy Bunn, Burke, Inc., nancy.bunn@burke.com 513/684-7509

BURKE, INC. ANNOUNCES NEW VICE PRESIDENT

Cincinnati, OH (July 17, 2003) – Burke, Inc., an international leader in marketing research and strategic decision support services, has promoted Debi Wyrick to vice president.

“This promotion recognizes the sum of Debi’s many contributions to Burke, Inc.,” said Joe Ottaviani, senior vice president of Client Services. “It is significant that she has established a business base consistent with the company’s strategy and continually demonstrates the ability to support and represent a wide range of Burke products and services.”

Debi joined Burke in 1995. She was promoted to Account Associate and became a part of Cincinnati Client Services in 2000. Debi was elevated to Senior AE in May of 2002.

Mr. Ottaviani went on to say, “it is also noteworthy that both peers and clients recognize her as an expert in the field of marketing research and a provider of decision support services. Debi also represents the company well throughout the industry as demonstrated by her successful speaking engagement at the ARF Conference in April of this year.”

Debi is a graduate of the University of Tennessee, where she earned both her BS and MBA degrees.

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Editor’s Note: Founded in 1931, and headquartered in Cincinnati, Burke, Incorporated operates in 50+ countries, with international work coordinated from Cincinnati, Munich, and London. U.S. work is managed from offices in 18 major markets. Burke combines competencies across practice areas to offer a broad range of decision support services for marketing, operations, quality and human resources. We acquire, integrate, analyze, and apply knowledge across the entire business enterprise. Services include custom marketing research, customer loyalty and relationship programs, employee engagement and retention programs, strategic and organizational consulting, linkage and integration services, online research and reporting, qualitative research, international research and training programs in marketing research.

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