FOR IMMEDIATE RELEASE

CONTACTS: Julie Harrison, Dan Pinger Public Relations, 513/564-0700

Nancy Bunn, Burke, Inc., 513/684-7509

BURKE MARKETING RESEARCH ANNOUNCES

NEW VICE PRESIDENT OF CLIENT SERVICE

Cincinnati, OH (January 1015, 2001) ¾Burke, Inc., an international leader in strategic custom research and business consulting, one of the world’s leading practitioners of custom marketing research, customer satisfaction measurement and organizational consulting, has promoted James O’Hara Jr. to vice president, Burke Marketing Research Client Service.

Since joining Burke in 1997 as an account executive, O’Hara has successfully built an extensive clientele.

“As an account executive, James has consistently exceeded revenue and profit generation,” said Joe Ottaviani, senior vice president, Burke, Inc. “His enthusiasm and extensive knowledge of marketing research make him a savvy business professional.”

O’Hara is a graduate of North Texas State University and completed his master’s of marketing research at the University of Georgia.

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Editor’s Note: Founded in 1931 and based in Cincinnati, Burke, Inc. is one of the premier international business research and consulting firms in the world. The Cincinnati-based firm has offices and affiliates in 40 countries, offering business solutions through the following strategic divisions: Burke Customer Satisfaction Associates, Burke Marketing Research, Burke Strategic Consulting Group, Internet Research Group and The Training & Development Center.