BeyondMeasure | Insights, Innovation, & Business Strategy

Burke’s BeyondMeasure is an extension of our world-class team – the people who continuously push boundaries through their passion for research, dedication to their clients and curiosity for human understanding.

With a focus on the constantly evolving topics of Insights, Innovation, and Business Strategy, BeyondMeasure is designed to provide our clients with valuable insight they can leverage to take their businesses to new heights.

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Relevance + Momentum^®| Exploring Brand Distinction:

Episode Two is here! Exploring DISTINCTION — A New Installment of Burke’s Relevance + Momentum® Series. In this first episode, hosts Jeremy Cochran and Kelsey Schmeckpeper shift the spotlight to DISTINCTION—the dimension of Relevance + Momentum^® that reveals why a brand stands out and why consumers choose it.

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A Practical Playbook for Generative Engine Optimization (GEO)

Synthetic Methods: Better Data, Smarter Spend.

Winning AI Search: When Key Words Aren’t Enough

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PODCAST

INNOVATION

INSIGHTS

GENERATIVE AI

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