https://www.burke.com/wp-content/uploads/2026/03/AdobeStock_592616405-sm.jpg
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2026-03-06 13:43:412026-03-13 16:34:22Where Generative AI Wins—and Where Traditional Search Still MattersDiscover new ways to tap into Generative AI, and explore fresh perspective on applying AI across your research and innovation journeys.
https://www.burke.com/wp-content/uploads/2026/03/AdobeStock_592616405-sm.jpg
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2026-03-06 13:43:412026-03-13 16:34:22Where Generative AI Wins—and Where Traditional Search Still Matters
https://www.burke.com/wp-content/uploads/2026/02/AdobeStock_1891049868-web.jpg
1051
1577
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2026-02-10 17:20:252026-03-06 11:11:38Qual-at-Scale: A Clear Look Beyond the Hype
https://www.burke.com/wp-content/uploads/2025/11/AdobeStock_536586265-web.png
800
1200
Jenna Brooks
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Jenna Brooks2025-12-01 17:44:272025-12-02 09:12:40A Practical Playbook for Generative Engine Optimization (GEO)
https://www.burke.com/wp-content/uploads/2025/11/AdobeStock_499076797-web.jpg
801
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2025-11-12 14:40:232025-12-01 18:06:47Synthetic Methods: Better Data, Smarter Spend.
https://www.burke.com/wp-content/uploads/2025/11/AdobeStock_1555415411-web.png
800
1200
Jenna Brooks
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Jenna Brooks2025-11-07 10:30:252025-12-01 18:02:13Winning AI Search: When Key Words Aren’t Enough
https://www.burke.com/wp-content/uploads/2025/11/AdobeStock_605978228-web.png
800
1200
Jenna Brooks
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Jenna Brooks2025-11-06 15:15:382025-11-06 15:15:38Why Market Research Fundamentals Still Matter in the Age of AI
https://www.burke.com/wp-content/uploads/2025/10/AdobeStock_470251230-web.png
800
1200
Jenna Brooks
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Jenna Brooks2025-10-27 08:44:282025-10-25 10:25:10Bringing Data to Life with AI Avatars
https://www.burke.com/wp-content/uploads/2025/04/Feature-Reimagining-Pricing-Research-with-Generative-AI-2.png
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2025-04-23 12:12:102025-05-08 16:52:47Reimagining Pricing Research with Generative AI
https://www.burke.com/wp-content/uploads/2025/04/AdobeStock_520188442-web.jpg
1004
1504
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2025-04-15 08:51:022025-05-09 11:53:02AI Agents for Shopping
https://www.burke.com/wp-content/uploads/2025/01/BurkeTeam.jpg
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2025-01-29 15:45:582025-05-12 08:46:25Reflections for Success in 2025
https://www.burke.com/wp-content/uploads/2024/10/AdobeStock_486235995-web.jpg
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2024-10-04 15:03:182025-05-15 14:01:43Capturing the Human Element in an Artificial World
https://www.burke.com/wp-content/uploads/2024/09/AdobeStock_611997472-web2.jpg
800
1200
Monica Salsbery
https://www.burke.com/wp-content/uploads/2024/01/BurkeLogoR-forsite.png
Monica Salsbery2024-09-23 09:15:292025-05-09 11:53:09Accelerating the Shopper Journey with GenAI



