Discover new ways to tap into Generative AI, and explore fresh perspective on applying AI across your research and innovation journeys.
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Jenna Brooks
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Jenna Brooks2026-05-18 15:30:102026-05-18 14:32:45Synthetic Data, Real Quality: Maintaining Research Standards in a New Era
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Monica Salsbery
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Monica Salsbery2026-03-06 13:43:412026-03-13 16:34:22Where Generative AI Wins—and Where Traditional Search Still Matters
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Monica Salsbery2026-02-10 17:20:252026-03-06 11:11:38Qual-at-Scale: A Clear Look Beyond the Hype
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Jenna Brooks
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Jenna Brooks2025-12-01 17:44:272025-12-02 09:12:40A Practical Playbook for Generative Engine Optimization (GEO)
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Monica Salsbery
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Monica Salsbery2025-11-12 14:40:232025-12-01 18:06:47Synthetic Methods: Better Data, Smarter Spend.
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Jenna Brooks
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Jenna Brooks2025-11-07 10:30:252025-12-01 18:02:13Winning AI Search: When Key Words Aren’t Enough
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Jenna Brooks
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Jenna Brooks2025-11-06 15:15:382025-11-06 15:15:38Why Market Research Fundamentals Still Matter in the Age of AI
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Jenna Brooks
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Jenna Brooks2025-10-27 08:44:282025-10-25 10:25:10Bringing Data to Life with AI Avatars
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Monica Salsbery
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Monica Salsbery2025-04-23 12:12:102025-05-08 16:52:47Reimagining Pricing Research with Generative AI
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Monica Salsbery2025-04-15 08:51:022025-05-09 11:53:02AI Agents for Shopping
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Monica Salsbery
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Monica Salsbery2025-01-29 15:45:582025-05-12 08:46:25Reflections for Success in 2025
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Monica Salsbery
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Monica Salsbery2024-10-04 15:03:182025-05-15 14:01:43Capturing the Human Element in an Artificial World
